We've launched with PayPal as our only payment option at the moment, but going forward we'd like to offer as many options as people need.
Please take a moment to let us know which payment option you'd prefer to use:
Buy European wine online ☞
Wednesday, August 26, 2009
Monday, August 24, 2009
Announcing the launch of the European Wine Cellars online catalogue
European Wine Cellars are proud to announce that as of Monday the 24th of August 2009 our online catalogue is open for business.
Specialising in offering imported wines to the Australian public, the new website is designed to make it easy to try a single bottle of anything in our catalogue. These are wines you probably won't find locally, so we want to make it as simple as possible to order a bottle, try it with friends, and if you really love it come back and order a carton of 12 direct from our warehouse in Sydney.
As a special introductory offer, delivery on all single bottle samples is free to anywhere in Australia!
Click here to see a preview video of how to try single bottles.
Click here to go to our online catalogue now.
Buy European wine online ☞
Specialising in offering imported wines to the Australian public, the new website is designed to make it easy to try a single bottle of anything in our catalogue. These are wines you probably won't find locally, so we want to make it as simple as possible to order a bottle, try it with friends, and if you really love it come back and order a carton of 12 direct from our warehouse in Sydney.
As a special introductory offer, delivery on all single bottle samples is free to anywhere in Australia!
Click here to see a preview video of how to try single bottles.
Click here to go to our online catalogue now.
Buy European wine online ☞
Wednesday, August 19, 2009
Getting more Google love
At the risk of attracting hordes of SEO marketing types, I'm going to flaunt a little story of a small SEO success story. At this moment, Googling "european wines sydney" shows a nice titled link to our website with the postal address and phone number. Screenshot:
Couldn't say for sure, could be by following sensible web development practices such as using valid, semantic XHTML, using the keywords "european" & "wine" in the page title, H1 tag, and domain name, and I guess also including the postal address on the page in easily machine readable format. Other than that, I couldn't tell you. Perhaps this blog and our accompanying Twitter account (http://twitter.com/europeanwineaus) are also contributing to our search ranking.
I'll tell you what we didn't do: pay anyone with "SEO Expert", or "Internet Marketer", or in fact anyone at all, any sums of money. We haven't worried about things like "keyword density" or "meta tags", that's all a load of bollocks. Just build a site that's focussed clearly on a niche topic, fill it with relevant content, follow sensible web development practices, and install Google Analytics from day one. Could be that by the time you read this we've since been supplanted by someone else, but it seems to be working for us so far.
Buy European wine online ☞
How's that done then?
Couldn't say for sure, could be by following sensible web development practices such as using valid, semantic XHTML, using the keywords "european" & "wine" in the page title, H1 tag, and domain name, and I guess also including the postal address on the page in easily machine readable format. Other than that, I couldn't tell you. Perhaps this blog and our accompanying Twitter account (http://twitter.com/europeanwineaus) are also contributing to our search ranking.
I'll tell you what we didn't do: pay anyone with "SEO Expert", or "Internet Marketer", or in fact anyone at all, any sums of money. We haven't worried about things like "keyword density" or "meta tags", that's all a load of bollocks. Just build a site that's focussed clearly on a niche topic, fill it with relevant content, follow sensible web development practices, and install Google Analytics from day one. Could be that by the time you read this we've since been supplanted by someone else, but it seems to be working for us so far.
Buy European wine online ☞
Tuesday, August 11, 2009
Gary Vaynerchuk on Late Night with Conan O'Brian
These videos crack me up, I love the way Conan is skeptical of GV's attempts to train his palate using techniques such as eating cherries with dirt and cigar crumbs, but very enthusiastic about drinking wine!
To be honest, on a scale of Conan to GV my palate training is closer to Conan's - I love wine but don't have any training on the finer points of how to appreciate it. I do have a good nose though, so maybe it just needs some more experience. Will draw the line at sucking asparagus sticks through a sweaty sock however...
Buy European wine online ☞
GV: "Don't be scared!"
CB: "Yeah, this really scares me - I just ate a cigar!"
To be honest, on a scale of Conan to GV my palate training is closer to Conan's - I love wine but don't have any training on the finer points of how to appreciate it. I do have a good nose though, so maybe it just needs some more experience. Will draw the line at sucking asparagus sticks through a sweaty sock however...
GV: "I might be on the thunder show and say, this smells like Conan O'Brian's arm pit, I just did that"
CB: "You didn't really get the armpit, that's the armpit right there"
Buy European wine online ☞
Subscribe to:
Posts (Atom)
Posts
